CDE Lightband was honored with receiving three Excellence in Public Power Communications Awards from the American Public Power Association. CDE Lightband’s Business Development team worked tirelessly on creating marketing that sparked ingenuity, originality and moving to the forefront of changing the electric utility world in the realm of print, video and social media platforms. CDE Lightband’s diligence paid off as they were presented with the awards during APPA’s virtual Customer Connections Conference (October 27-28).
The annual awards recognize excellence in communications. The entries are judged in three categories: print/digital, web/social media, and video. Awards were given to those that showed innovation and creativity in telling their stories through outstanding copy, design, financial data presentation, graphics, social media engagement, video editing and web layout and interactivity.
“While we are accustomed to being known for our reliability in electric and broadband services, it’s also wonderful to be recognized for the strides we take in using informational data and transforming it to showcase our talent in an industry that is learning to adapt to new platforms to communicate with our customers,” says Brian Taylor, general manager of CDE Lightband.
This year’s awards were judged by Leigh McGuire, Director of Marketing and Communications at The Monitoring Association; Kesha Willis, Director of PR and Communications at the Society of Breast Imaging; and Gary Hunt, Communication Director at The Ohio Society of CPAs.
- Print/Digital
Award of Merit – CDE Lightband - Video
Award of Excellence – CDE Lightband - Web/Social Media
Award of Merit – CDE Lightband
